Reviewed by the NexaToolkit team · Last reviewed June 2026. We compare on use case, since these target different jobs despite looking alike. NexaToolkit may earn a commission from links on this page — it never changes what we recommend.
Loom and Vidyard both let you record your screen and face and send a video instead of a meeting — but they’re built for different people. Loom is the simple, cheap async-video tool for any team; Vidyard is the heavier sales platform with prospecting and CRM features. Here’s the comparison, with 2026 pricing.
Pricing: Loom is cheaper
Loom starts at $18/month (roughly $12.50–$15/user; the popular Business + AI tier is $24). Vidyard starts at $29/month. Loom is the lower-cost entry for general use.
Loom: simple async video for everyone
Loom is the pick for support replies, quick walkthroughs, and team updates — record, get a shareable link, done. Unlimited recording and AI features (auto-titles, summaries) on paid plans. Best for small teams and general-purpose async communication.
Vidyard: built for sales outreach
Vidyard is the heavier platform for sales and marketing — a built-in teleprompter, account analytics, CRM integration, and “personal prospecting” that swaps a prospect’s name and logo into a base video so one rep can send 200 “hand-made” videos at scale. Overkill for general use, powerful for pipeline.
Loom vs Vidyard
| Loom | Vidyard | |
|---|---|---|
| Starting price | $18/mo | $29/mo |
| Built for | General async video | Sales/marketing outreach |
| Teleprompter | No | Yes |
| Prospecting/CRM | Limited | Strong (personalization at scale) |
| Best for | Support, walkthroughs, teams | Sales pipeline, video outreach |
A real scenario
A support team replacing back-and-forth emails with quick screen recordings: Loom ($18) — record a 90-second walkthrough, paste the link, done; cheaper and simpler, and the whole team can use it. A sales team running video outreach at scale: Vidyard ($29) earns its premium with the teleprompter, CRM integration, and personalized-at-scale prospecting that turns one base video into 200 tailored ones. Pick Loom for general async communication, Vidyard only if video-powered sales is the goal.
Frequently asked questions
Loom or Vidyard?
Loom ($18) for general async video — support replies, walkthroughs, team updates — cheaper and simpler. Vidyard ($29) for sales/marketing teams needing CRM integration, a teleprompter, and personalized prospecting at scale.
Which is cheaper?
Loom — from $18/month (about $12.50–$15/user) versus Vidyard’s $29. For general-purpose video messaging, Loom is the value pick.
Do I need Vidyard’s sales features?
Only if you do video-based sales outreach. Its prospecting personalization (swapping names/logos into a base video) and CRM integration are powerful for pipeline but unnecessary for general team communication.
More: see our AI meeting assistants and AI productivity tools.
